The evolution came naturally: in 2005, after a few years of establishing a portfolio of gold pieces without precious stones, we took a step forward. TEILOR started offering customers jewellery inlaid with diamonds and other gemstones, in modern designs and attractive settings.

Catrinel Marlon became the brand’s first ambassador in 2015, when Pure Diamonds was launched – an iconic collection for our portfolio. An image of femininity and beauty, a true inspiration, Catrinel continues to be the local and international face of TEILOR.

Following the goal of going international, TEILOR initially opened stores in Bulgaria and Poland – it was a dream nourished by ambition. During the next years, the dream also came true in Hungary and the Czech Republic, counting today a total of 15 stores that take our international journey further.

TEILOR Orange Concept was inspired by international design trends and by our own ambition to create a complex personalized experience for every customer. It’s a new philosophy in architecture engineered in TEILOR stores – one where colour tones, open spaces, lighting and fine textures are part of the journey towards an authentic and relaxed luxury.

In 2022, the energy and expertise of our team were encapsulated in our first collection with in-house design. After two decades that focused on diamond and precious stone jewellery for women, the men’s collection is a story about courage and aspirations – through design, architectural symbols and innovative materials.

In 2023, TEILOR marks its 25 years anniversary: an achievement that is translated through over 65 stores, opened locally and internationally. It’s a moment of celebration for a journey that began over two decades ago, that was not free of challenges, but full of courage and enthusiasm.